Geely Auto Sales Increased by 39% YoY in March, and 386,000 Sales in the First Quarter


On April 6, Geely Automobile announced its sales in March 2018. According to statistics, Geely sold a total of 120,964 vehicles in March (including sales of lead-brand cars), an increase of approximately 39% year-on-year, and an increase of approximately 10% from February. At this point, Geely's total sales in the first quarter totaled 386,296 vehicles, an increase of approximately 39% over the same period of last year, and completed Geely Automobile's sales target of 1.58 million vehicles for 24% of the year. It is noteworthy that in terms of exports, Geely's March exports increased by 194% year-on-year to 1,586 units, so March Geely's total sales in the Chinese market was 119,378 units (including lead-brand car sales), an increase from the same period last year. About 38%.

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Screenshot from Geely car WeChat public number

From the perspective of market segments, in the case of cars, Geely's new Emgrand fell from the 20,000-unit sales in February, and in March it regained 20,000 again and sold 21,372 units, up 19.3% from February this year. %, although it still decreased 4.29% compared to the same period of last year, but the reduction has narrowed; in the first quarter of 2018, the new emperor sold a total of 65,408 vehicles, as the Geely main sedan models, its performance is still better than several other models.

The new vision of another hot-selling model reached 11,628 units in March, an increase of 4.95% year-on-year, and a 22.21% year-on-month decline. In fact, the new outlook has been declining since February of this year, but even so, its sales in the first quarter still remain. It reached 46,651 vehicles, an increase of 16.74% over the same period of last year.

The Geely high-quality mid-size car Dihao GL still maintained rapid growth. In March, the sales volume reached 12,352 units, an increase of 51.61% year-on-year, an increase of 22.24% from the previous month; in the first quarter of this year, the total sales volume of the Emgrand GL reached 37,620 units, compared with the same period of last year. This is an increase of 42.6%.

Sales volume of Geely New Borui exceeded 3,000 units in March, which was a 9.89% decrease from the same period of last year and a 19.75% increase from the February sales volume. In the first quarter of this year, Geely New Borui sold 8,813 units, although its overall sales growth is currently weak. , but Geely is also promoting its brand power through different marketing methods.

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In terms of SUVs, the sales volume was boosted by Bo Yue’s expansion. In March, its sales volume reached 21,919 units, an increase of 7.13% year-on-year and an increase of 8.31% from the previous quarter. In the first quarter of this year, the cumulative sales of Geely Bo Yue reached 72,538 units, an increase of 19.41% over the same period of last year. On March 15th this year, the 2018 Bogyue equipped with GKUI's Smart Ecosystem (GKUI) has been on the market. The comprehensive product strengths in intelligent interconnection, smart security, smart comfort, etc. have increased significantly, and its sales volume is expected to reach new heights in the future.

The cross-border urban SUV Dorsett GS remained the leading market segment in March, with sales of 12,243 units, a year-on-year increase of 47.59% and an increase of 11.22% from the previous quarter. In the first quarter of this year, Dorsett’s GS accumulated sales of 43,338 units, an increase of 62.39% compared to the same period last year. It is reported that the new Dorsett GS, which is equipped with a large increase in power, is expected to be listed in mid-April. It is expected that there will be room for substantial growth in its future sales.

The "Vision Family" series of SUV models has a stable sales performance in March. Among them, the sales volume of the long-term SUV in March was 10,046 units, an increase of 2.98% year-on-year; in the first quarter, its cumulative sales reached 30,301 units. Vision X3 sold 10,366 vehicles in March, an increase of 2.77% from the previous quarter. Accumulated sales in the first quarter were 30,910 units. Vision S1 sold 7,489 vehicles in March, an increase of 15.38% from the previous quarter, and its total sales volume was 24,283 units in the first quarter.

As the first model of Geely’s high-end personal brand, the sales performance of the lead pick 01 since November last year was very bright. In March of this year, its sales volume again set a record, reaching 8,507 units, an increase of 112.04% from the previous quarter. The sales trend of 10,000 vehicles will allow the industry and consumers to look forward to the future market performance of the Leading Group 01. In the first quarter of this year, Lonker 01 had accumulated sales of 18,692 vehicles. With the rising sales of the lead collar brand, attention has been kept on the other models of the lead collar brand, which has been in the Netherlands on March 26th. Amsterdam held its world premiere and is preparing to go public in mid-2018. When China's brand cars usher in an uplifting opportunity, can collar 02 take the lead from 0 to 2? Look forward to the performance of the lead.



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